Brazilian designer Fernando Volken Togni has designed several colorful pictogram compositions for the in-flight magazine of Qatar Airways.
As noted in the @Issue article (click the link above), these wonderful illustrations transcend language and communicate the essence of each of the locales depicted.
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Pentagram has designed a cohesive identity for the nine members of the National Museums Liverpool group. The ribbon icon creates a very recognizable and consistent image across multiple platforms. It’s dimensional, but simple.
Together with the ribbon graphic, the variations in typography and color enable each museum to stand on its own while remaining visually connected to the whole of the Museum group.
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This wedding invitation caught my eye because of its elegance and simplicity. Perhaps it is the use of the black card stock, but it is one of the more unique invites I have scene recently.
And, as you will see if you follow the link, the one-color print means that this design didn’t cost an arm and a leg. That’s a always a plus for a husband and wife to-be.
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The legendary financial firm PricewaterhouseCoopers has a taken a bold - and colorful - step in revamping their corporate identity. Their contemporary new logo and resulting collateral materials have launched the company to the fore of their industry.
The layering and translucency of the mark appear to represent the multi-layered relationships that PwC enjoys with its clients, offering an array of services to meet their needs. And, in the long-term, this design solution is flexible enough to grow with PwC as their company and/or service-offerings change over time.
Overall, this is a successful effort and PwC should be commended for having the gumption to pull this off. Speaking of that - two questions:
1. How hard did Wolff Olins have to push the decision-making team to take this giant leap?
2. What does the new logo look like in grayscale?
Click on the link above to see the full write-up at Brand New
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Great design makes the user (customer) feel something when they encounter it - whether it be graphics or the built environment. The “Off the Leaf” design concept is effective because it directly engages the consumer in the process of completing the design as they select their own cup+sleeve combo.
A simple idea, but how many people will become return customers, just so they can try out the various color options? This is a thoughtful concept executed with a nice color palette to boot.
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